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Mobiles2go’s core business is the delivery of niche market
products and services tailored to specific markets, using a
delivery platform that has been developed to service the needs of a
range of alternative implementation strategies.This platform
includes a fully-developed centralized billing, fulfillment
and customer management facility that can operate completely
independently or in co-ordination with third-party Carriers.
The primary focus of the Group at this time is deployment of
Mobile Location-Based Services (MLBS) to consumers and to business
– with a secondary focus on the development of mobile telephony and
related products to the Small and Medium-sized business markets
(SME).
Following foundation of the business in 1998, Mobiles2go.com Pty
Ltd (ABN 88 090 534 660) was formed in 1999. This was followed
by the formation of a number of other companies to undertake the
MLBS business in Australia and overseas.
Mobiles2go L&D Global – product distributor for MLBS
products and provider of an integrated MLBS operating platform for
both subsidiary country operations of Mobiles2go and third-party
licensees (L&D = Licensing and Distribution).
Subsidiary or Licensed operations – in which Mobiles2go
has majority ownership/control and/or licences exclusive rights to
the Licensee for particular territories. Australian operations are
undertaken by MLBS Australia Pty Ltd.
Revenues from mobile location-based services (LBS) in the
European market will grow by 34 percent annually to reach € 622
million in 2010, according to a new report from the research firm
Berg
Insight.
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